“J’aime Montreal” spread to other cities in the province of Quebec. To mark this multiplication of love in action, the organization “J’aime ma ville” was created and needed a logo.
With its location pointer and heart, the organization’s brand new logo speaks of its desire to be anchored in all the communities where it is located, but also in the hearts of their residents. The multiplication of pointers is intended as a I LOVE route wherever there is need.
Creative Director: Louis-Pier Charbonneau
Artistic Director: Micaël L’Italien
Designers: Angelica Alvarado, Israel L’Italien, Jonathan Jimenez, Rym Fekhar
Copywriter: Julie Durocher
Dev: Anthony Brochu
Animation: Baptiste Antoine
Font: TT Commons Medium by Type Type